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Innovation Thought Leader Patrick Meyer Shares Consumer Insights and a Taste of Beverage Marketing - The Advertising Show
 

Innovation Thought Leader Patrick Meyer Shares Consumer Insights and a Taste of Beverage Marketing

Innovation Thought Leader Patrick Meyer Shares Consumer Insights and a Taste of Beverage Marketing

Co-host Brad Forsythe interviews Patrick Meyer, CEO of NOW Inc. Patrick is a unique hybrid among business leadership in building and re-inventing Fortune 100 brands/businesses– with both line marketing experience (The Coca-Cola Co., Gillette, Nabisco) and senior consulting role for the CMO’s/CEO’S leading the world’s top brands (Miller Lite, Jeep/Dodge/Chrysler, Virgin, Pepsi. VW, Unilever, etc.). Patrick was behind advertising/marketing’s innovation thought leader consultancy, WPP Fusion 5 and more recently NOW Inc. Clients have retained Patrick and his USA/global teams to identify and action major growth strategies within large companies and challenging industries/markets they compete in. Patrick is also “The Marketing Insider” on The Advertising Show. He is a Member of the Board of Directors of a number of marketing and technology related companies. He splits his time between Fairfield, CT and Fisher Island, Fl.