Guests

September 4 Lars Bastholm 
Executive Creative Director
AKQA New YorkShow Bio
August 28 Joe Jaffe 
Author
“Life After the 30-Second Spot”Show Bio
August 21 Mike Boylson 
Executive Vice President/CMO
J.C. Penney CorporationShow Bio
August 14 Brian Steinberg 
Advertising Columnist
The Wall Street JournalShow Bio
August 7 Chuck Nyren 
Author
“Advertising to Baby Boomers”Show Bio
July 31 Fred Newman 
Author
“MouthSounds”Show Bio
July 24 Alex Ben Block 
Editor
Television Week MagazineShow Bio
July 17 Amy O’Kane 
Director of Advertising & Marketing Services
British Airways North AmericaShow Bio
July 10 Deana Myers 
Author, “Media Trends”
Senior Analyst, Kagan ResearchShow Bio
July 3 John Fox 
Author, “Marketing Playbook”
President, Venture MarketingShow Bio
June 26 Neil Perry 
Vice President of Market Intelligence
iMedia CommunicationsShow Bio
June 19 Tony Kern 
U.S. Deputy Managing Partner
Technology, Media & Telecommunications Group Deloitte & Touche LLPShow Bio
June 12 Fred Surr 
Co-Founder/Principal
Captains of IndustryShow Bio
Alec Gerster 
CEO
Initiative WorldwideShow Bio
June 5 American Advertising Federation 
National Conference 2005 – Nashville, TN
Live BroadcastShow Bio
May 29 Barbara Peterson 
Author, “Blue Streak: Inside JetBlue”
Contributing Editor, Condé Nast TravelerShow Bio
May 22 Robin Sloan 
Film Co-Creator
“EPIC 2014: Museum of Media History”Show Bio
Matt Thompson 
Film Co-Creator
“EPIC 2014: Museum of Media History”Show Bio
May 15 Peter Han 
Author
“Nobodies to Somebodies”Show Bio
May 8 Alex Ben Block 
Editor
Television Week MagazineShow Bio
Steve Kosareff 
Author
“Window to the Future: The Golden Age of TV Advertising & Marketing”Show Bio
May 1 Adam Horowitz 
Deputy Editor, Business 2.0 Magazine
Author, “Dumbest Moments in Business History”Show Bio
Gary Hankins 
Author, “The Power of the Pitch”
Founder, Pygmalion, Inc.Show Bio
April 24 Michael Gerber 
Speaker/Author, “E-Myth Mastery”
Founder/Chairman, E-Myth WorldwideShow Bio
April 17 Mike Dee 
COO, Boston Red Sox
President, Fenway Sports GroupShow Bio
Jeffrey Edelstein 
Advertising, Marketing and Media Attorney
Manatt, Phelps & PhillipsShow Bio
April 10 Arthur Rubinfeld 
Former Executive Vice President, Starbucks
Author, “Built for Growth”Show Bio
April 3 John Kimball 
Senior Vice President & CMO
Newspaper Association of AmericaShow Bio
Jeff Mauzy 
Author
“Creativity, Inc.”Show Bio
March 26 Fred Newman 
Author
“MouthSounds”Show Bio
March 19 Jay Conrad Levinson 
Father of Guerrilla Marketing
Author, “Guerilla Marketing”Show Bio
March 12 Michael Mascha 
Publisher
FineWaters.comShow Bio
March 5 Kevin Barry 
Vice President
Cabletelevision Advertising BureauShow Bio
February 26 George Lois 
Legendary Art Director & Founder, Lois USA Inc.
Author, “Sellebrity”Show Bio
February 19 Ellis Booker 
Editor
B to B MagazineShow Bio
Sarah Fay 
President
Isobar U.S.Show Bio
February 12 Chuck Martin 
Author, “Coffee at Luna’s: A Business Fable”
Chairman/CEO, Net Future InstituteShow Bio
February 5 Michael McLaughlin 
Co-Author
“Guerrilla Marketing for Consultants”Show Bio
January 29 Doug Carlson 
President/CEO
Fiji WaterShow Bio
Chris Kempczinski 
VP of Marketing, Water Brand Portfolio
Pepsi-Cola North AmericaShow Bio
January 22 Mary Bennett 
EVP, National Marketing Division
Radio Advertising BureauShow Bio
January 15 Kevin Barry 
Vice President
Cabletelevision Advertising BureauShow Bio
January 8 Jeff Jarvis 
President & Creative Director
Advance.netShow Bio
January 1 Jeffrey Gitomer 
Chief Executive Salesman & Author
“Little Red Book of Selling”Show Bio
December 25 Special Year in Review Program Featuring Scott Donaton 
Editor
Advertising Age MagazineShow Bio
Special Year in Review Program Featuring Alex Ben Block 
Editor
Television Week Magazine
Show Bio
December 18 Douglas Holt 
Author
“How Brands Become Icons”Show Bio
December 11 Wally Amos 
Founder
Famous Amos CookiesShow Bio
December 4 Andy Borowitz 
Humorist & Author
“The Borowitz Report: The Big Book of Shockers”Show Bio
November 27 Donne Dawson 
State Film Commissioner
Hawaii Film OfficeShow Bio
Special Appearance by Alex Ben Block 
Editor
Television Week MagazineShow Bio
November 20 Louis Capozzi 
CEO, Manning Selvage & Lee PR
Chairman, Council of Public Relations FirmsShow Bio
November 13 Jay Conrad Levinson 
Father of Guerrilla Marketing
Author, “Guerrilla Marketing”Show Bio
November 6 Dr. Andrew Lynch 
Cultural Strategist, Brand Planning Department
Arnold WorldwideShow Bio
John Staffen 
Managing Partner, Executive Creative Director
Arnold WorldwideShow Bio
October 30 Dick Orkin 
Radio Legend & Co-Director
The Famous Radio RanchShow Bio
October 23 Jakob Nielsen 
Author, “Homepage Usability”
Principal, Nielsen Norman GroupShow Bio
Shane Ginsberg 
Managing Director
AKQA San FranciscoShow Bio
October 16 Lawrence Grobel 
Legendary Interviewer & Author
“The Art of the Interview”Show Bio
Special Appearance by Alex Ben Block 
Editor
Television Week MagazineShow Bio
October 9 Roy Williams 
Author
“Magical Worlds of the Wizard of Ads”
October 2 Phil Lempert 
Food Trends Editor, NBC’s Today Show
The Supermarket GuruShow Bio
Special Appearance by Scott Donaton 
Editor, Advertising Age Magazine
Author, “Madison & Vine”Show Bio
September 25 Geoff Keighley 
Contributing Writer
Business 2.0 MagazineShow Bio
September 18 Tim Cobb 
CEO
Navigauge Inc.Show Bio
Matt Scheckner 
Executive Director, Advertising Week NYC
President & CEO, Empire Sports & EntertainmentShow Bio
September 11 Scott Donaton 
Editor, Advertising Age Magazine
Author, “Madison & Vine”Show Bio
September 4 Patrick Meyer 
Founder & CEO
NOW IncShow Bio
Special Appearance by Alex Ben Block 
Editor
Television Week MagazineShow Bio
August 28 Paco Underhill 
Author
“Call of the Mall”Show Bio
August 21 Jeffrey Fayman and Yoav Goren 
Composers
Immediate MusicShow Bio
Kevin Ryan 
Author
“Write Up the Corporate Ladder”Show Bio
August 14 Joey Reiman 
CEO
BrightHouseShow Bio
August 7 Bob Corscadden 
Senior Vice President & CMO
Tyson Foods, Inc.Show Bio
July 31 Seth Godin 
Author
“Purple Cow” and “Free Prize Inside!Show Bio
Special Appearance by Hank Kim 
Editor
Madison + VineShow Bio
July 24 Rita Clifton 
Chairman, Interbrand UK Limited – London
Author, “Brands and BrandingShow Bio
July 17 Grant O’Neal 
Senior Vice President, Brand Management
Bank of AmericaShow Bio
July 10 Dolores Kunda 
President/CEO
Lápiz AgencyShow Bio
July 3 Brian Steinberg 
Advertising Columnist
The Wall Street JournalShow Bio
June 26 Maddy Dychtwald 
Author
“Cycles: How We Will Live, Work and Buy”Show Bio
Special Appearance by Alex Ben Block 
Editor
Television Week MagazineShow Bio
June 19 American Advertising Federation 
National Conference 2004 – Dallas, TX
Live BroadcastShow Bio
National Conference 
Guest Schedule In Order of AppearanceAlan Schultz
Chairman, President/CEO, ValassisJack Griffin
President of Publishing Group
Meredith Corporation
Chairman of the Board
American Advertising FederationBrian Steinberg
Advertising Columnist
Wall Street JournalMary Bennett
Executive Vice President
National Marketing
Radio Advertising BureauDolores Kunda
President/CEO
Lápiz AdvertisingWally Snyder
President/CEO
American Advertising FederationCarla Michelotti
Executive Vice President
General Counsel
Leo Burnett Worldwide
June 12 Francis Kelly 
President/COO
Arnold WorldwideShow Bio
John Osborn 
President/CEO
BBDO New YorkShow Bio
June 5 Marc Schiller 
CEO
Electric ArtistsShow Bio
May 29 Stephen Walker 
President
Headmint, Inc.Show Bio
May 22 Gary Ruskin 
Executive Director & Co-Founder
Commercial AlertShow Bio
Frank Zazza 
Creative Director & CEO
iTVX – Product Placement MeasurementShow Bio
May 15 Ruth Stevens 
President
eMarketing StrategyShow Bio
Steve Tharler 
Partner
Tharler/OpperShow Bio
May 8 Scott Collins 
Television & Media Reporter, Los Angeles Times
Author, “Crazy Like a Fox”Show Bio
May 1 Austin Howe 
Founder & Creative Director
RadiolandShow Bio
April 24 Alex Ben Block 
Editor
Television Week MagazineShow Bio
April 17 Jon Margolis 
President/CEO
The Michael Alan GroupShow Bio
Sean McCarthy 
Partner/Co-Founder
The Michael Alan GroupShow Bio
April 10 Stephen Brown 
Author, “Free Gift Inside!”
Belfast, IrelandShow Bio
April 3 Richard Yaffa 
President/CEO
The Leverage GroupShow Bio
March 27 Jane Maas 
Chairman Emeritus
Earle Palmer Brown Advertising & Public Relations
Author, “Adventures of an Advertising Woman”Show Bio
March 20 Del Galloway 
President/CEO
The Public Relations Society of AmericaShow Bio
March 13 Liener Temerlin 
Advertising Hall of Fame Inductee
Chairman Emeritus, Temerlin McClainShow Bio
March 6 Mark Walsh – Hour 1 Guest 
CEO
Progress Media & Air America Radio NetworkShow Bio
Åsk Wäppling – Hour 2 Guest 
CEO & Creator, Adland
Copenhagen, DenmarkShow Bio
February 28 Keith Kelly 
Media Reporter
New York PostShow Bio
February 21 Robert Solomon 
Author
“The Art of Client Service”Show Bio
February 14 Andy Borowitz 
Humorist & Author
“Governor Arnold”Show Bio
February 7 Kevin McKiernan 
President/CEO
Creative LicenseShow Bio
January 31 Melanie Wells 
Senior Editor
Forbes MagazineShow Bio
January 24 Jeff Blackman 
Author
“Stop Whining! Start Selling!”Show Bio
January 17 Bernice Kanner 
Author
“The Superbowl of Advertising”Show Bio
January 10 Bruce Bendinger 
Author & Publisher
“The Copy Workshop”Show Bio
January 3 Rick Robinson 
National Creative Director
MacDonald Media – Los Angeles
Outdoor Advertising Association of America
Hall of Fame Member
December 27 Bob Garfield – The Year in Review 
Ad Review Columnist
Advertising Age MagazineShow Bio
December 20 Steve Yastrow 
Author, “Brand Harmony”
President, Yastrow MarketingShow Bio
December 13 Tom Hill 
Creative Director, Nick-at-Nite & TV Land
Author, “TV Land to Go”Show Bio
December 6 Hank Kim 
Editor
Madison+VineShow Bio
November 29 Linda Kaplan Thaler 
CEO & CCO, The Kaplan Thaler Group
Co-Author, “Bang! Getting Your Message Heard in a Noisy World”Show Bio
November 22 Richard Kirshenbaum 
Co-Chairman
Kirshenbaum Bond & PartnersShow Bio
November 15 Chuck McBride 
Creative Director
TBWA\Chiat\Day – North AmericaShow Bio
November 8 Kenneth Roman 
Former Chairman/CEO, Ogilvy & Mather Worldwide
Co-Author, “How to Advertise”Show Bio
November 1 Luke Sullivan 
Group Creative Head, GSD&M
Author, “Hey Whipple, Squeeze This”Show Bio
October 25 Drew Neisser 
President & CEO
Renegade Marketing GroupShow Bio
October 18 Julie Weinhouse and Steve Ochs 
Principals
Hero Product PlacementShow Bio
Frank Zazza 
Creative Director & CEO
iTVX – Product Placement Measurement

Show Bio

October 11 Scott Bedbury 
Author
“A New Brand World: 8 Principles for Achieving Brand Leadership in the 21st Century”Show Bio
October 4 Sam Hill 
Author
“Radical Marketing”Show Bio
September 27 Harry Beckwith 
Author
“The Invisible Touch: The Four Keys to Modern Marketing”Show Bio
September 20 Jerry Della Femina 
Chairman
Della Femina, Rothschild, Jeary and PartnersShow Bio
September 13 Donny Deutsch 
Chairman & CEO
Deutsch Inc.Show Bio
September 6 Joe Cappo 
Author
“The Future of Advertising”Show Bio
August 30 Andrew Jaffe 
Author
“Casting for Big Ideas: A New Manifesto for Agency Managers”Show Bio
August 23 Michael Schell 
Author
“Buyer-Approved Selling”Show Bio
August 16 Charles Sable 
Curator
William F. Eisner Museum of Advertising & Design
Milwaukee, WIShow Bio
August 9 Scott Donaton 
Editor
Ad Age MagazineShow Bio
August 2 Richard Miller and Kelli Washington 
Co-Authors
Entertainment, Media & Advertising Market Research HandbookShow Bio
July 26 Jack Trout 
Author, “A Genie’s Wisdom”
President, Trout and Partners Ltd.Show Bio
July 19 Mort Goldstrom 
Vice President of Advertising
Newspaper Association of AmericaShow Bio
July 12 Dan Butler 
Vice President of Retail Operations
National Retail FederationShow Bio
July 5 Robert Bly 
Business Author & Consultant
“Fool Proof Marketing”Show Bio
June 28 Andy Borowitz 
Humorist and Author
“Who Moved My Soap?”Show Bio
June 21 Jeffrey Gitomer 
Chief Executive Salesman & Author
“The Sales Bible”Show Bio
June 14 George Lois 
Legendary Art Director & Founder, Lois USA Inc.
Author, “Sellebrity”Show Bio
June 7 Helen Walters 
Editor-in-Chief, IDANDA.NET
International Design and AdvertisingShow Bio
John Beddow 
Group Publisher
American City Business Journals

Show Bio

May 31 Mary Lou Quinlan 
Brand Strategist & Author
“Just Ask a Woman”Show Bio
May 24 Patricia Patano 
“Wireless Technology & Advertising”
President, Patano Associates
Los Angeles, CAShow Bio
May 17 Chris Rohrs 
President
Television Bureau of AdvertisingShow Bio
May 10 Brad Chiet 
Composer/Producer, Fuel Music
Los Angeles, CAShow Bio
May 3 Sam Hill 
Author
“60 Trends in 60 Minutes”Show Bio
April 26 Ellis Booker 
Editor, B to B Magazine
Chicago, ILShow Bio
April 19 Patrick Meyer 
CEO, Fusion 5
Westport, CTShow Bio
April 12 Diane Cimine 
President & Media Strategist
Cimine EnterprisesShow Bio
April 5 Kevin Barry 
Vice President
Cabletelevision Advertising BureauShow Bio
March 29 Ingrid Otero-Smart 
Pres.-Elect
The Association of Hispanic Advertising Agencies
President & CEO
Mendoza-Dillon y Associados
Los Angeles, CAShow Bio
March 22 Roger Dodson 
Senior Vice President
Radio Advertising BureauShow Bio
March 15 Bruce DuMont 
Founder & President
Museum of Broadcast Communications
Chicago, ILShow Bio
March 8 David Horowitz 
Consumer Advocate & CEO
Fight Back! Inc.Show Bio
March 1 Shira White 
Author, “New Ideas About New Ideas”
President, SPWI GroupShow Bio
February 22 Alissa Quart 
Author
“Branded: The Buying and Selling of Teenagers”Show Bio
February 15 Ray Ban 
EVP, Meteorology Science and Strategy
The Weather ChannelShow Bio
February 8 Frank Zazza 
Creative Director & CEO
iTVX – Product Placement MeasurementShow Bio
February 1 Diane Mermigas 
Editor at Large
Electronic MediaShow Bio
January 25 Roger Dawson 
Author
“Secrets of Power Persuasion for Salespeople”Show Bio
January 18 Bob Garfield 
Columnist
Ad Review, Advertising AgeShow Bio
January 11 David Bushman 
Curator, Museum of Television and Radio
New York, NYShow Bio
January 4 Jack Trout 
Author, “A Genie’s Wisdom”
President, Trout & Partners Ltd.Show Bio
December 28 2002 Year In Review
December 21 Ellis Booker
Editor
B to B Magazine
December 14 Stuart Elliott
Advertising Columnist
New York Times
December 7 Marc Holland
Founder & CEO
Sky Radio Network
Los Angeles, CA
November 30 Chip Walker
Creator
“The New World Teen Study”
Managing Director of Strategy
Wunderman
New York, NY
November 23 Sergio Zyman
Chairman & Founder
Zyman Marketing Group
Author
“The End of Advertising as We Know It”
November 16 Susan Bratton
Conference Chairperson
@D:TECH:NY
CEO
Cendara Inc.
November 2 Philip Morabito
CEO
Pierpont Communications
October 26 Gene Ely
Editor & Publisher
Media Life Magazine
October 19 Special 1st Anniversary Show
Previous Guest Call-In
October 12 Robert K. Passikoff, Ph.D.
President
Brand Keys
New York, NY
October 5 Laura Ries
Co-Author
“The Fall of Advertising and the Rise of PR”
Roswell, GA
September 28 Nina Link
President
Magazine Publishers of America
New York, NY
September 21 Jonathan Ressler
President
Big Fat Inc.
New York, NY
September 14 Richard Semenik
Curator
American Advertising Museum
Portland, OR
September 7 Ellis Booker
Editor
B to B Magazine
August 31 Patrick Meyer
CEO
Fusion 5
Westport, CT
August 24 Francis Maguire
Founding Senior Executive
Federal Express
President
Maguire Communications
Los Angeles, CA
August 17 Bill Marvin
“The Restaurant Doctor”
Gig Harbor, WA
August 10 Peter Murane
President
Brand Juice Consulting
Denver, CO
August 3 Patricia Patano
“Mobile Outdoor”
President
Patano Associates
Los Angeles, CA
July 27 Peggy Conlon
President & CEO
The Ad Council
New York, NY
July 20 Carter Pate
Author
“The Phoenix Effect: 9 Revitalizing Strategies No Business Can Do Without”
July 13 Dutch Mandel
Editor & Associate Publisher
AutoWeek
July 6 William A. Cohen, Ph.D.
Author
“The New Art of the Leader”
Professor of Marketing
Claremont Graduate School
June 29 Gordon Hughes
President & CEO
American Business Media
New York, NY
June 22 Bill Madway
“Getting Inside the Heads of Small Business Owners”
Vice President of Research
The NETWORK of City Business Journals
June 15 Chuck Martin 
Author
“Managing for the Short Term”
June 8 Ingrid Otero-Smart
Pres.-Elect
The Association of Hispanic Advertising Agencies
President & CEO
Mendoza-Dillon y Associados
Los Angeles, CA
June 1 Richard Miller
President
Richard K. Miller & Associates
Author
“The 2002 Entertainment, Media & Advertising Market Research Handbook”
May 25 Rick Page
Author
“Hope is Not a Strategy…The 6 Keys to Winning the Complex Sale”
May 18 Live Broadcast
From the 2002 Marketing Expo & Conference
Reliant Center
Houston, TX
May 11 Special Guests
From the Upcoming 2002 Marketing Expo & Conference
May 4 Frank Petzold & Scott Souter
Visual Effects Supervisors & Creators
Blockbuster Campaign
Tippet Studio
Berkeley, CA
April 27 Robert Bly
Business Author & Consultant
April 20 Kevin Barry
Vice President
Cabletelevision Advertising Bureau
April 13 Andy Borowitz
Humorist
BorowitzReport.com
April 6 Phil Dusenberry
Chairman
BBDO North America
March 30 Diane Cimine
President & Media Strategist
Cimine Enterprises
March 23 Warren Berger
Author
“Advertising Today”
March 16 Britt Beemer
Author & Speaker
Chairman
America’s Research Group, Ltd.
March 9 Gordon Hughes
President & CEO
American Business Media
New York, NY
March 2 Jeffrey Gitomer
Chief Executive Salesman
Columnist & Author
“The Sales Bible”
February 23 Rance Crain
Editor-in-Chief
Advertising Age
February 16 Roger Dodson
Senior Vice President
Radio Advertising Bureau
February 9 George Zimmer
Founder
The Men’s Wearhouse
February 2 Dan Butler
Vice President Retail Operations
National Retail Federation
January 26 Rick Kean
President
Business Marketing Association
January 19 Brad Chiet
Composer/Producer
Fuel Music
Los Angeles, CA
January 12 Daisy Exposito-Ulla
President/Chief Creative Officer
The Bravo Group
Y&R
January 5 Sarah White 
Author
“Do-It-Yourself Advertising”
December 29  Year in Review
“Best of The Advertising Show”
December 22 George Zimmer
Founder
The Men’s Wearhouse
December 15 Reed Byrum
Pres.-Elect
Public Relations Society of America
Greg Hassell
Houston Chronicle
John Beddow
Houston Business Journal
December 8 Bob Garfield
Columnist
Advertising Age
December 1 Bob Marberry
Web Development Guru
Group 7
Mark Inman
eCommerce Consultant
November 24 Kevin Barry
Vice President
Cabletelevision Advertising Bureau
November 17 Chuck Blore
Radio Legend
The Chuck Blore Company
November 10 Diane Cimine
Executive Vice President
Outdoor Advertising Association of America
November 3 Bill Fogarty
Principal
Fogarty Klein Monroe
October 27 Chris Rohrs
President
Television Bureau of Advertising
October 20 Mort Goldstrom
Vice President Retail Advertising
Newspaper Association of America
October 13 Roger Dodson
Senior Vice President
Radio Advertising Bureau