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Lisa Gansky Says if You Want to Connect to Your Customers in a Meaningful Way You Should Mesh It - The Advertising Show
 

Lisa Gansky Says if You Want to Connect to Your Customers in a Meaningful Way You Should Mesh It

Lisa Gansky Says if You Want to Connect to Your Customers in a Meaningful Way You Should Mesh It

Co-Hosts Brad Forsythe and Ray Schilens interview Lisa Gansky, author of The Mesh – Why the Future of Business is Sharing. Lisa is, at heart, a marketect and “impact junky” with a strong interest in breaking the edges of formerly happy business models and bringing together not-so-likely characters in the form of new offerings, teams and partnerships.

As CEO, co-founder and chairman of Ofoto, Lisa drew on her entrepreneurial spirit and experience developing global web services. Lisa & the team worked to develop Ofoto into a world-class consumer services offering which she left once Kodak Gallery reached over 45M customers in 2005. In addition to her roles at Ofoto and Eastman Kodak, she was a Co-founder and CEO of GNN, the first commercial website, acquired by AOL in 1995 where she then directed Internet Services for AOL through 1997. Lisa has been an investor and board member of more than twenty internet and mobile services companies.

Currently, Lisa serves as a board member and investor of Me Please, Squidoo, TasteBook, and Dos Margaritas, an environmental foundation. She is an advisor/investor in several new ventures including: New Resource Bank, Slide, Instructables, Nuko toys, Addis Creson, and Greener World Media.